Nadya Okamoto, Founder of August, Named a Glossy 50 Changemaker
August is a lifestyle brand working to reimagine periods
Nadya Okamoto, co-founder of August, was named to the Glossy 50: The Changemakers list. She along with co-founder Nick Jain are orchestrating a transformation in the period care industry with a commitment to purpose-driven products. August, debuting amidst the challenges of the pandemic in 2020, has quickly become a force to be reckoned with. Offering sustainable and gender-inclusive menstrual care, the company achieved over $1 million in sales within its first year and recently expanded its footprint to 400 Target stores nationwide. With an undisclosed bridge round in progress, August has already secured an impressive $5.6 million in total funding, according to Pitchbook.
Okamoto's influence extends beyond the business realm. She has spearheaded The Tampon Tax Back Coalition, a groundbreaking initiative joined by fellow period care founders. This coalition aims to dismantle the luxury tax historically imposed on essential period care products, allowing consumers in over 20 U.S. states to reclaim sales taxes. Okamoto's overarching goal is legislative change, ensuring free access to period products in crucial institutions. The coalition, presently independently operated, aspires to be fully government-funded, showing Okamoto's dedication to systemic change and societal impact. With August's retail expansion plans and a continued legislative focus, Okamoto's vision extends beyond profitability to encompass a broader societal shift.
Read more in Glossy.