FORA Is Giving AI the Job You Never Had Time For: Managing the Mess of Meeting Data
FORA is an AI-powered ERM platform designed for the C-suite.
FORA, the AI startup founded by Joe Essenfeld, is tackling a problem most companies are drowning in but rarely talk about: meeting shadow data. Every Zoom, Teams, and Meet call your org records? It’s piling up in silos and collecting dust. And according to one study cited by GigaOm CEO Howard Holton, a staggering 87% of that unstructured data is never touched again.
FORA is betting that those forgotten recordings are actually gold mines, if you can surface the right context, fast.
Real-Time Voice, Real-Time Value
As Essenfeld explained in a recent episode of Security You Should Know, FORA captures recorded meetings from Zoom or Teams and uses a personalization engine to generate individualized “meeting cards” for each participant. These aren’t just generic summaries—they’re filtered, privacy-conscious briefings shaped by your org chart, projects, and prior meeting history.
It’s context-aware, real-time intelligence for how your teams actually operate. No more digging through transcripts or forgetting what was said the moment the call ends.
Built-In Guardrails for Privacy and Compliance
FORA was designed with governance at its core. It filters out personal banter, flags accidental recordings, and includes smart labels for identifying IP-sensitive or HR-related content. There are safeguards for cross-tenant data, granular permissioning by department, and flexible deployment with OpenAI, Google, or Anthropic models—depending on the use case. Crucially, no data is used to train models, and companies can even run locally hosted models if they prefer.
Forget Note-Takers. FORA Actually Gets You Work-Ready
While many companies tack on AI notetakers or transcribers, FORA replaces them altogether. It not only surfaces relevant insights but can push that data to downstream tools like Snowflake, S3, Slack, and CRMs. The end result? Faster decisions, fewer missed handoffs, and cleaner records.
One bonus: deployment is fast. FORA promises go-live within 14 days, with prebuilt connectors and enterprise-ready security baked in.
The Future of Work Isn’t Just Recorded, It’s Searchable
With hundreds of organizations now rolling it out across departments, FORA isn’t trying to be your system of record. It’s trying to be the system that helps you use what you already have. As Holton put it: “We record this stuff and throw it in a box. And yet, all of the things that are said should be mined for the gems they contain.”
Now, they finally can be.
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